Campaign planning
Define the objective, audience and budget around the business need and the journey from first click to inquiry.
Media Buyer &
Graphic Designer.
I connect campaign planning, creative testing and visual design to build clearer advertising experiences. Based in Cairo, Egypt.

From understanding the audience
to improving the next campaign.
My approach brings media buying and design into the same conversation: understand the offer, develop the creative, test with a clear purpose, then use the results to decide what comes next.
OPEN TO MARKETING & DESIGN ROLES ↗Define the objective, audience and budget around the business need and the journey from first click to inquiry.
Translate the offer into campaign visuals, social content and landing page layouts with a clear message and next step.
Test messages and visual directions with a structured plan. Review spend and response to identify what deserves another iteration.
Read cost per inquiry alongside lead quality and sales follow-up, using the business data available to understand the result.
Campaigns, visual systems
and digital design.
A selection from my creative archive. Visit Behance ↗
I bring a designer’s eye to performance marketing.
I’m Abdelhalim Said, based in Cairo. I work across campaign visuals, social media and landing page design, with selected projects in education, food & beverage, fragrance and logistics. I’m now pursuing opportunities in marketing and media buying alongside graphic design.
Open to media buying, marketing
and graphic design opportunities.